Building organic traffic is not easy but with some help, you can thrive. As a business owner, your approach should be aggressive considering that there are many competitors out there. You can start to buy organic traffic. This will ultimately boost your sales.
Organic traffic is the traffic that comes to your site from unpaid sources like Google, Yahoo, and Bing. Basically, the whole SEO (Search Engine Optimisation) industry is created around organic search traffic when it comes to improving the ranking of the site. With this, traffic has a great role to play in the success of your business.
It is time to learn some ways to get more organic traffic to your website. Here are some ideas:
Know your traffic statistics
Before you start growing your site traffic, it is crucial that you know your current traffic statistics. This will serve as your baseline so you will know what to work on. To check your statistics, you can freely consider Google Analytics. While you are at it, you should note important metrics like unique visitors, page views, pages per visit, average time on site, bounce rate, exit pages, and traffic sources.
Always check website traffic
If you want to see if your strategies are working, you need to check the website traffic often. This way, you also get to decide how to maximise traffic growth by doubling down on the good things.
Write compelling contents
Writing compelling contents is important to entice readers. Any reader who comes to your site will just bounce out if you do not have good content. It will ultimately affect your traffic report. When you are writing your own contents, there are few reminders that can help you – use shorter paragraphs, tell more stories, utilise “bucket brigades” and many more.
Utilise eye-catching photos
Eye-catching photos can go a long way. It can make your blog visually appealing so the readers will stay longer on your site. You should also know that pictures make your content shareable on social media. If you combine strong title with eye-catching photos, you are generating more traffic and clicks. The best part – you do not need to spend more on photos.
Make use of internal linking
Internal linking refers to adding links from one page to another on your site. Most websites do not understand the power of internal linking. You should know that these links are useful because they help readers navigate smoothly on your site. This can improve the search rank of the pages and define the hierarchy of your site.
Ensure that your site is responsive
Today, more people use mobile devices to access the web. If you force your visitors to scroll their way around your site, you are basically telling them to consider other websites. You will surely lose traffic. You need to ensure that your site is accessible across different devices.
There are still a plethora of strategies that you can consider. These are just the tip of the iceberg. If you are serious about outdoing your competitors, you should learn everything you can about site traffic.